A lot of my peers and friends who run independent platforms like Popcorn Pixel have messaged me recently asking how to get pre-releases, screener invites for films and series… basically – where do we start?
There have been many people who’ve helped me navigate through this process. Hopefully, this can serve as a guide.
First step is networking.
I really can’t stress this enough – Network, Network, Network.
Because it’s not about WHAT you know, it’s about WHO you know.
Get in touch with Public Relations (PR) agencies who manage film promotions. You can also reach out to Talent Management agencies because they too work closely with production houses these days.
Send them a message via social media or search them on LinkedIn and drop a line to be in their media list. It’s like a pitch.
They may require you to share some numbers such as traffic on your page, unique visitors, maybe some sample work.
Typically, once you’re on that agency’s media list, you will be contacted for press releases, announcements, exclusive access to events and even screenings.
You obviously need to consistently deliver and build on that relationship … and continue to network !!
Beautiful, Thanks